Asked by Monika Czajka on Feb 18, 2024
Verified
According to the agenda-setting theory,which of the following serves as the main gatekeeper of information?
A) corporations
B) media
C) early adopters
D) government
Gatekeeper
A person who controls access to the media and decides if a story or news item will be published, posted, or put on the air at a TV or radio station, for example, an editor, producer, or reporter.
- Identifying the main gatekeeper of information according to the agenda-setting theory.
- Recognizing the different entities that can potentially serve as gatekeepers.
- Understanding the role of gatekeepers in the agenda-setting theory.
Verified Answer
DM
Danae MoserFeb 18, 2024
Final Answer :
B
Explanation :
According to the agenda-setting theory, media serves as the main gatekeeper of information because they have the ability to select and prioritize the news stories that are reported to the public, thereby shaping the public's perception of what issues are important. While corporations, government, and early adopters may have some influence on the media's coverage, the media ultimately controls the dissemination of information to the public.
Learning Objectives
- Identifying the main gatekeeper of information according to the agenda-setting theory.
- Recognizing the different entities that can potentially serve as gatekeepers.
- Understanding the role of gatekeepers in the agenda-setting theory.
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