Asked by Daisy Cheng on Apr 26, 2024
Verified
_____ has higher media richness than _____.
A) Telephone, E-mail
B) E-mail, video conference
C) Inventory control printout, personal letter
D) Video conference, face-to-face meeting
E) Newsletter, e-mail
Media Richness
Media richness theory posits that the effectiveness of communication varies with the richness of the medium used, rating from face-to-face (richest) to numerical documents (least rich).
Telephone
A communication device that transmits and receives sound, typically voices, over long distances using wire or radio technology.
A digital method of sending and receiving messages over the internet between individuals or groups.
- Appreciate the significance of media richness and its effect on the effectiveness of communication interactions.
Verified Answer
Learning Objectives
- Appreciate the significance of media richness and its effect on the effectiveness of communication interactions.
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