At a convenience store, Allyson bought a bag of chips she had never tried before. Driving down the road, Allyson opened the bag, took a bite, and realized she had purchased pork rinds by mistake. Being a vegetarian, Allyson threw away the chips. She felt very little buyer's remorse and soon forgot about the experience. Why?

Buyer's Remorse

The sense of regret or anxiety after making a purchase, often feeling uncertain about the decision.

Vegetarian

A dietary choice characterized by the exclusion of meat and sometimes other animal products for health, ethical, or environmental reasons.

Convenience Store

Type of retailer that provides a limited number of items at a convenient location in a small store with speedy checkout.