Asked by Amber Glenn on May 01, 2024
Verified
Gamea Tech. wishes to develop products that are unique so that it can persuade customers to pay more for it. In this scenario, Gamea Tech is following a _____.
A) differentiation strategy
B) high-cost strategy
C) greenfield strategy
D) price-skimming strategy
Differentiation Strategy
A business approach where a company develops unique products or services to stand out from competitors in the marketplace.
Unique Products
Goods or services that offer distinct features or benefits not commonly found in similar offerings from competitors.
Persuade Customers
The process of convincing potential buyers to purchase a product or service through various techniques, including advertising, personal selling, and promotions.
- Comprehend the principle of differentiation strategy and its significance in securing a competitive edge.
Verified Answer
Learning Objectives
- Comprehend the principle of differentiation strategy and its significance in securing a competitive edge.
Related questions
All of the Following Are Among the Ways in Which ...
Both the Low-Cost and Differentiation Strategies Are Designed to Target ...
According to Michael Porter of Harvard University,organizations Need to Distinguish ...
A Marketer Decides to Serve Several Different Needs of One ...
Which of the Following Best Describes a Differentiated Marketing Strategy ...