If you are a marketer for a manufacturer, and the marketing mix for your product focuses on very specific market segments, you'd probably like to sell your product through

A) department stores.
B) category specialist stores.
C) extreme value retailers.
D) specialty stores.
E) convenience stores.

Question

Kierra Lightfoot · Accepted Answer

Final Answer : D, Explanation :  Specialty stores are the best choice for selling a product that focuses on specific market segments because they typically cater to a more narrow target audience and have a better understanding of their customers' needs and preferences. This allows for more targeted marketing efforts and better chances of success in selling the product.

If you are a marketer for a manufacturer, and the marketing mix for your product focuses on very specific market segments, you'd probably like to sell your product through

A) department stores.
B) category specialist stores.
C) extreme value retailers.
D) specialty stores.
E) convenience stores.

Definitions

Learning Objectives

Learning Objectives

Related questions

If you are a marketer for a manufacturer, and the marketing mix for your product focuses on very specific market segments, you'd probably like to sell your product throughA) department stores.B) category specialist stores.C) extreme value retailers.D) specialty stores.E) convenience stores.

Definitions

Learning Objectives

Learning Objectives

Related questions

If you are a marketer for a manufacturer, and the marketing mix for your product focuses on very specific market segments, you'd probably like to sell your product through

A) department stores.
B) category specialist stores.
C) extreme value retailers.
D) specialty stores.
E) convenience stores.