Asked by Christian Broussard on May 12, 2024
Verified
These two attributes should both be reinforced in all social media communications,especially during a crisis.
A) remorse and responsibility
B) thought-leadership and humanity
C) transparency and authenticity
D) corporate beliefs and positioning
Transparency
The quality of being open and honest, providing accessible and clear information to stakeholders.
Authenticity
The quality of being genuine, real, and true, especially in relation to self-expression and the creation of trust.
Crisis Communication
The practice of protecting and defending an individual, company, or organization facing a public challenge to its reputation.
- Comprehend the fundamentals of individual communication and the deliberate identification of target demographics in public relations on digital platforms.
Verified Answer
Learning Objectives
- Comprehend the fundamentals of individual communication and the deliberate identification of target demographics in public relations on digital platforms.
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