How can top executives facilitate cooperation?

Student answers may vary. Top executives can facilitate coordination and cooperation by providing structural forms such as cross-functional teams, matrix structures, and integrator positions (e.g., product managers). Management programs can be used to encourage cooperation, such as team building activities for executives, cross-functional task forces, job rotation for executives from different subunits, and rewards based on contributions to overall firm performance. Cooperation can be increased by an inspiring vision emphasizing shared values for members of the organization, regardless of their subunit function and local objectives.