Asked by Jackson Lukens on Jun 15, 2024
Verified
The steps in the personal-selling process, in order, are which of the following?
A) approach, pre-approach, questioning, demonstration, handling objections, closing the deal, suggestion selling, and follow-up
B) pre-approach, approach, questioning, demonstration, handling objections, closing the deal, suggestion selling, and follow-up
C) demonstration, pre-approach, approach, questioning, handling objections, closing the deal, suggestion selling, and follow-up
D) questioning, demonstration, approach, pre-approach, handling objections, closing the deal, suggestion selling, and follow-up
Personal-Selling Process
A direct marketing approach that involves face-to-face interaction between a salesperson and potential customers to engage and convert them into buyers.
Suggestion Selling
A sales technique where the seller recommends additional products or services to the customer, potentially enhancing the customer's purchase experience and increasing sales.
Handling Objections
The process of addressing and overcoming objections or concerns raised by a potential client or customer.
- Explain the process of personal selling and outline its stages.
Verified Answer
Learning Objectives
- Explain the process of personal selling and outline its stages.
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