Grounded theory and content analysis are two popular forms of qualitative analysis.Describe,in detail,these two approaches.

Grounded theory-The purpose of grounded theory is to move beyond people's accounts of their experiences in order to formulate a theory of people's actions,interactions,and social processes as they pertain to a particular topic.The fundamental idea is that the theory is not arbitrarily developed but instead is "grounded" in the accounts of those who have experienced the phenomenon under investigation.With this form of analysis,the researcher conducts interviews with people who have experienced a phenomenon and tries to generate categories that capture the fundamental aspects of the experience.Once categories are developed,the researcher conducts more interviews in an iterative fashion until no new information that helps to clarify the categories is forthcoming,and the theory is fully developed.
Content analysis-Content analysis involves describing,analyzing,and interpreting patterns or themes within data.In content analysis,researchers search the data for commonalities or themes.Content analysis is often the first step in a more in-depth analysis,such as phenomenological research,but it can also stand alone.