Asked by Jessica Stocker on Jul 02, 2024
Verified
Ken Hansek sells sales promotion items such as key chains, mugs, t-shirts, and balloons. He sends out a quarterly newsletter that contains information on new products that are available, creative way customers are using sales promotion merchandise, and news that he thinks would be of interest to customers. Why does Hansek write this newsletter?
Sales Promotion Items
Marketing tools or products designed to boost sales or enhance brand awareness through limited-time offers or giveaways.
Quarterly Newsletter
A periodic publication distributed every three months, typically to provide updates, news, and relevant information to its subscribers.
- Comprehend the purpose and benefits of maintaining regular communication with customers.
Verified Answer
BC
Beatriz Calimlim5 days ago
Final Answer :
It is a good way to show appreciation to his customer for their purchases and to increase his customer loyalty.
Learning Objectives
- Comprehend the purpose and benefits of maintaining regular communication with customers.