Describe crowdspeaking and how it is used.

Companies,non-profits,musicians,authors,and others can use crowdspeaking to "boost a signal." Crowdspeaking services such as Thunderclap and HeadTalker work in much the same manner as Kickstarter and other crowdfunding sites.Someone with a message to spread sets a campaign goal,such as recruiting 100 supporters to help share the message.If that goal is reached,the message is "triggered" and automatically sent to all the followers in all those supporters' social networks.By taking advantage of the social reach of their supporters,communicators can reach hundreds or thousands of times as many people as they could on their own.