Asked by Tarja Singh on Jul 05, 2024
Verified
Focus groups can be used to determine cause-and-effect relationships.
Cause-and-Effect Relationships
Refers to the principle that one event (the cause) directly leads to the outcome of another event (the effect).
- Recognize the use and limitations of different types of market research methods including focus groups and cause-and-effect relationships.
Verified Answer
ZK
Zybrea KnightJul 06, 2024
Final Answer :
False
Explanation :
Focus groups are qualitative research methods used to gather opinions, beliefs, and attitudes about a product, service, or concept, but they do not establish cause-and-effect relationships.
Learning Objectives
- Recognize the use and limitations of different types of market research methods including focus groups and cause-and-effect relationships.
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