Asked by Raney Sumpter on Jul 07, 2024
Verified
Employees at Hawthorne Enterprises,a local firm,will be spending the weekend working with Habitat for Humanity,an international non-profit organization,to repair homes in the local community.Terry,Hawthorne's PR professional,wants the event to be covered by the media.Which of the following would help Terry accomplish this goal?
A) targeting reporters who write national CSR stories
B) focusing the pitch on the efforts of Habitat for Humanity
C) sending an email to every local journalist and blogger
D) including detailed statistics about Hawthorne's CSR activities
CSR Activities
Initiatives and programs undertaken by a company to demonstrate its commitment to operating in an economically, socially, and environmentally sustainable manner.
Habitat For Humanity
An international, non-governmental, and nonprofit organization which was founded to eliminate poverty housing and homelessness by building homes for those in need.
PR Professional
A specialist in managing the public image and relationships of organizations, helping to communicate messages effectively and uphold a positive reputation.
- Ascertain the optimal media outlets for the dissemination of certain types of information or the promotion of initiatives.
Verified Answer
Learning Objectives
- Ascertain the optimal media outlets for the dissemination of certain types of information or the promotion of initiatives.
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