Asked by Abena Opoku on Jul 13, 2024
Verified
_____ typically uses the Internet and mobile and interactive channels to develop communication and exchanges with customers.
A) Cloud marketing
B) Database marketing
C) Content marketing
D) Digital marketing
E) Diversity marketing
Interactive Channels
Platforms or media that allow for two-way communication between a business and its customers or between individuals.
- Acknowledge the various roles and consequences of digital media in business frameworks.
Verified Answer
BP
Boramey PhornJul 17, 2024
Final Answer :
D
Explanation :
Digital marketing specifically refers to the use of the Internet, mobile devices, social media, search engines, and other channels to reach consumers. It is a broad field that aims to connect businesses with customers where they spend much of their time: online.
Learning Objectives
- Acknowledge the various roles and consequences of digital media in business frameworks.