Asked by Raekwon Debnam on Sep 23, 2024
Verified
Which of the following is true?
A) Research has found that traditional media has a stronger influence on agenda setting than does nontraditional media.
B) Research has found that nontraditional media has a stronger influence on agenda setting than does traditional media.
C) Research has found that traditional media and nontraditional media have the same influence on agenda setting.
D) Research has found that neither traditional media nor nontraditional media have an influence on agenda setting.
Traditional Media
Forms of mass communication such as newspapers, television, and radio that have existed prior to the advent of digital media.
Nontraditional Media
Media platforms or formats that deviate from conventional or mainstream methods of broadcasting, publishing, or advertising.
Agenda Setting
Agenda Setting refers to the ability of the media to influence the importance placed on the topics of the public agenda. Through its selection of coverage, the media can shape what people consider to be important issues.
- Differentiate between traditional and nontraditional media in terms of agenda setting influence.
Verified Answer
Learning Objectives
- Differentiate between traditional and nontraditional media in terms of agenda setting influence.
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