Asked by Olivia Storm on Jun 07, 2024
Verified
A buying center whose decisions are based on majority rules is known as an autocratic buying center.
Autocratic Buying Center
A buying center in which one person makes the decision alone, though there may be multiple participants.
Majority Rules
A decision-making principle whereby the option that receives the most votes or support among a group is chosen.
- Determine the positions held by individuals in a buying center and identify how decisions are made.
Verified Answer
CM
Christina MartinezJun 12, 2024
Final Answer :
False
Explanation :
A buying center whose decisions are based on majority rules is known as a democratic buying center. An autocratic buying center is one where one individual or a small group has the final say in the decision-making process.
Learning Objectives
- Determine the positions held by individuals in a buying center and identify how decisions are made.
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