A resource-based view of strategy development asserts that a firm's success depends on ________.

A) profitability ratios
B) industry attractiveness
C) industry macro environments
D) sustainable competitive advantages

Resource-Based View

A perspective in strategic management that emphasizes the importance of a firm's resources and capabilities to gain and sustain competitive advantage.

Sustainable Competitive Advantages

Refers to the unique attributes or qualities that a company possesses which allow it to outperform its competitors over a long period.

Profitability Ratios

Financial metrics used to evaluate a company's ability to generate earnings as compared to its expenses and other relevant costs.