Asked by Felix Miranda on Jul 16, 2024
Verified
A steady pace of sales throughout any sales period is known as the hockey stick phenomenon.
Sales Period
The Sales Period is a specific timeframe during which a company focuses on selling a product or service, often aligning with marketing campaigns or seasonal demands.
Hockey Stick Phenomenon
A sudden and significant increase in activity, sales, or performance, often occurring after a period of flat or unremarkable performance.
- Comprehend the methods for minimizing the hockey stick effect in sales activities.
Verified Answer
DT
David TabliganJul 19, 2024
Final Answer :
False
Explanation :
The hockey stick phenomenon refers to a slow start followed by a sudden increase in sales towards the end of a sales period, resembling an upward sloping hockey stick.
Learning Objectives
- Comprehend the methods for minimizing the hockey stick effect in sales activities.