Asked by Justene Hirsig on Jul 08, 2024
Verified
AIDA stands for
A) appeal,indirect,direct,action.
B) anticipate inquiry in doing adjustments.
C) assume,insist,describe,act.
D) attention,interest,desire,action.
AIDA
An acronym standing for Attention, Interest, Desire, Action; a marketing model describing the stages a customer goes through in the process of purchasing a product.
- Familiarize with the sequence of steps in the AIDA model and their implementation in influential messaging.
Verified Answer
BR
Britannia RamstromJul 11, 2024
Final Answer :
D
Explanation :
AIDA stands for Attention, Interest, Desire, Action. This is a common model used in marketing and advertising to describe the stages a customer goes through before making a purchase. The goal is to first grab their attention, then spark their interest, create a desire for the product or service, and finally, get them to take action and make the purchase.
Learning Objectives
- Familiarize with the sequence of steps in the AIDA model and their implementation in influential messaging.
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