Appeals to _____ demonstrate that the persuader understands the beliefs or past behaviors of similar others and presents arguments that make sense with these beliefs or behaviors.

A) consistency
B) effectiveness
C) appropriateness
D) consensus

Appropriateness

The degree to which communication actions are suitable for a particular context or environment.

Consistency

The quality of always behaving or performing in a similar way, or producing the same results, thereby allowing for reliability or dependability.