"Being a leader" is a shortsighted approach to competitive advantage.

Competitive Advantage

The favorable position an organization seeks in order to be more successful than its competitors, often through unique resources, capabilities, or strategies.

Leader

A person who influences a group towards the achievement of a goal by guiding, directing, inspiring, and motivating members.

Short-sighted

lacking foresight or perspective; making decisions based on immediate rather than long-term outcomes.