Boeing's 787 Dreamliner is a state-of-the-art airplane reflecting the global nature of business in the 21st century and one of the fastest-selling commercial jets in history. It incorporates the latest in a wide range of aerospace technologies including an innovative electronic monitoring system and advances in engine technology that increased fuel efficiency by 8%. Boeing teamed with more than 20 international systems suppliers from over a dozen countries. These partners not only spread the risk but also bring commitment to the table because countries that have a stake in the 787 are more likely to buy from Boeing. Perform a SWOT analysis of Boeing's 787 Dreamliner.

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Jagdeep Dhaliwal · Accepted Answer

Final Answer :

Strengths: Technological advances (8% increase in fuel efficiency, electronic maintenance monitoring).
Weaknesses: Diverse suppliers and assembly locations leave Boeing vulnerable to currency exchange rates and make quality control difficult.
Opportunities: One of fastest-selling commercial jets ever gives Boeing a chance to increase market share; Boeing can parlay its use of diverse supplier locations into diversifying customer base.
Threats: Competition from Airbus, divestment of the manufacture process risks losing company trade secrets (competitive advantage).

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