Asked by Bailey McPhee on Jun 08, 2024
Verified
Conventional marketing and sales message are often prepared using the AIDA model.
Conventional Marketing
Traditional marketing strategies that utilize mediums like print, television, and radio advertisements.
AIDA Model
The AIDA model is a marketing framework that describes the stages of consumer engagement: Attention, Interest, Desire, and Action.
- Acquire knowledge about the constituent parts and use of the AIDA framework in creating compelling messages for marketing and sales purposes.
Verified Answer
NT
Nguy?n Tr?ngJun 12, 2024
Final Answer :
True
Explanation :
Conventional marketing and sales messages are often prepared using the AIDA model or some variation of it.
Learning Objectives
- Acquire knowledge about the constituent parts and use of the AIDA framework in creating compelling messages for marketing and sales purposes.
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