Asked by Bryce Sandberg on Sep 26, 2024
Darden Restaurants, owners of Red Lobster offer evidence that global commerce goes beyond clothing and oil, as they purchase fish in 30 countries.
Global Commerce
The buying, selling, and exchange of goods and services across international borders, influenced by global economic trends and regulations.
Darden Restaurants
A multi-brand restaurant operator known for its portfolio of distinct dining brands such as Olive Garden and LongHorn Steakhouse.
Red Lobster
A casual dining restaurant chain specializing in seafood dishes, known for its wide variety of options including lobster, shrimp, and fish.
- Understand the diverse strategies for entering and competing in international markets.
Learning Objectives
- Understand the diverse strategies for entering and competing in international markets.