Asked by Martin Cricket on May 21, 2024

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Hannah suggested that the website be designed using earth tones since the company manufactured construction equipment that literally moved earth. Which of the 7Cs of the online marketing framework does this decision reflect?

A) context elements
B) community
C) commerce
D) connection
E) core goals

Context Elements

Factors that shape and influence the setting or circumstances in which something occurs or is interpreted.

Earth Tones

A palette of colors that draw inspiration from the natural world, including hues of brown, green, blue, and stone.

Construction Equipment

Construction equipment refers to heavy-duty vehicles and machinery designed for executing construction tasks, most commonly earthwork operations.

  • Gain knowledge of how certain marketing techniques impact under the guidance of the 7Cs of the online marketing structure.
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sarthak tanejaMay 23, 2024
Final Answer :
A
Explanation :
The decision to use earth tones in the website design reflects the context elements of the online marketing framework. Context elements refer to the external environment, industry-specific contexts, and the target audience's preferences and behavior. In this case, the context is the construction industry, and the target audience is likely to respond favorably to earth tones, given the company's focus on earth-moving equipment.