Asked by Tesha Cherry on Jul 23, 2024
Verified
How does a salesperson benefit from storytelling skills?
Storytelling Skills
The ability to engage and convey messages to an audience through narrative, enhancing communication, persuasion, and connection.
- Illustrate how storytelling skills can benefit a salesperson.
Verified Answer
MM
mary margaret kirklandJul 26, 2024
Final Answer :
Storytelling in sales describes the approach that the salesperson uses to communicate and create understanding by describing some sort of sequence of events or a narrative. Effective salespeople understand that stories are an important way to help their customers understand, to help their customers learn, and to help their customers advance toward their goal. In fact, research shows that storytelling helps an audience member understand the speaker's key points as well as remember them longer.
Learning Objectives
- Illustrate how storytelling skills can benefit a salesperson.