Asked by Donald Winters on Jul 06, 2024
Verified
________ is the customer's potential revenue stream over a number of years.
A) Customer churn
B) Customer life cycle
C) Lifetime value
D) Market capitalization
Lifetime Value
The total worth to a business of a customer over the whole period of their relationship.
Potential Revenue Stream
Future income that could be generated from a business activity or investment, not yet realized.
- Grasp the concept of customer life cycle and its metrics such as customer churn and lifetime value.
Verified Answer
PA
puguneswary avadayanJul 08, 2024
Final Answer :
C
Explanation :
Lifetime value refers to the total amount of money a customer is expected to spend on your products or services over the entire period of their relationship with your company.
Learning Objectives
- Grasp the concept of customer life cycle and its metrics such as customer churn and lifetime value.
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