Asked by Alisha Sharma on Sep 22, 2024

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Marketers can use ________ to link the virtual world of online social networking with the physical world of retail stores.

A) near-field collaboration
B) location-based social networking
C) rapid-response enumeration
D) cloud-based social monetization

Location-Based Social Networking

A type of social networking where user participation and content sharing are driven by the geographical location of the user, enhancing social interactions based on places visited or events happening nearby.

Near-Field Collaboration

A technology-enabled method for facilitating communication and collaboration among individuals within close physical proximity.

Cloud-Based Social Monetization

A model that allows for the generation of revenue through social media platforms, leveraging cloud computing technologies for scalability and efficiency.

  • Understand the principles behind the integration of digital and physical retail strategies.
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JS
Janiah Sandifer2 days ago
Final Answer :
B
Explanation :
Location-based social networking allows marketers to use the user's location to create targeted advertising or deals that are relevant to their physical location. This can link the virtual world of online social networking with the physical world of retail stores, creating a seamless customer experience.