Asked by Sebastian Alonso on May 12, 2024
Verified
Melissa sells insurance to homeowners and renters. Every weekend she goes out looking for moving vans and people unloading U-Haul trucks. She writes down the addresses of those who seem to be moving in. Every Monday she calls the list she has gathered during the weekend and asks them if they are interested in insurance. Melissa is using the ________ method of prospecting.
A) center of influence
B) observation
C) networking
D) preapproach
E) endless chain
Observation Method
A research technique where data is collected through direct visual or auditory observation of subjects in their natural environment or settings.
- Grasp the variety of prospecting techniques and their deployment in sales activities.
Verified Answer
VV
Vanessa ValdovinosMay 14, 2024
Final Answer :
B
Explanation :
Melissa is using the observation method of prospecting by watching for moving vans and people unloading trucks to identify potential clients who may need insurance.
Learning Objectives
- Grasp the variety of prospecting techniques and their deployment in sales activities.
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