Asked by Faustine Hudson on Jun 18, 2024
Verified
Naomi, the CEO of a clothing line, plans to launch a new line of out-of-the-box clothing in Wellmount. She has done considerable research about the country and knows that the public there is very open to new ideas and concepts and greets changes positively. According to Geert Hofstede's cultural dimensions, which of the following characteristics does Wellmount have?
A) masculine culture
B) collectivist culture
C) high power-distance index
D) low uncertainty avoidance index
E) individualist culture
Cultural Dimensions
Theoretical frameworks that describe the effects of a society’s culture on the values of its members, and how these values relate to behavior.
Uncertainty Avoidance Index
a measure used in cultural studies to indicate the degree to which a society tolerates uncertainty and ambiguity.
Masculine Culture
A societal or organizational culture that values assertiveness, competition, material success, and achievements, as opposed to more nurturing and relationship-oriented traits.
- Understand Geert Hofstede's cultural dimensions and their implications on international business practices.
Verified Answer
EM
Emily-Joyce MarquezJun 20, 2024
Final Answer :
D
Explanation :
Wellmount's openness to new ideas and positive reception to changes indicate a low uncertainty avoidance index, as per Geert Hofstede's cultural dimensions. This suggests that the society is more accepting of ambiguity and uncertainty, which aligns with their receptiveness to innovative clothing concepts.
Learning Objectives
- Understand Geert Hofstede's cultural dimensions and their implications on international business practices.