Asked by Tasiah Anderson on Jul 07, 2024

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Nicole works for a reputed company that operates within the construction industry. Nicole recently learned that a civil engineering company has secured a large account via the search updates featured in LinkedIn. Nicole decides to send a congratulatory note to the engineering firm and also initiate a communication regarding a new product line for the construction industry that the company may find useful. Nicole is using the ________ method of prospecting.

A) public demonstration
B) group
C) referral
D) social media platforms
E) endless chain

Social Media Platforms

Online networks and websites that allow users to create, share, or exchange information, ideas, and content among communities.

Construction Industry

The sector of the economy focused on building or assembling infrastructure, buildings, and other physical structures.

Civil Engineering

An engineering discipline that focuses on the design, construction, and maintenance of the physical and naturally built environment.

  • Recognize different prospecting methods and their effectiveness in generating leads.
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MW
Muhammad WaqasJul 09, 2024
Final Answer :
D
Explanation :
Nicole is utilizing social media platforms, specifically LinkedIn, to identify and initiate communication with a potential client, which is a common method of prospecting in the digital age.