Asked by Kristin Kowing on May 31, 2024
Verified
________ offer a limited assortment of general merchandise at very low prices, often targeting low-income customers.
A) Department stores
B) Off-price retailers
C) Discount stores
D) Extreme-value retailers
E) Category specialists
Extreme-value Retailers
Stores that provide products at significantly lower prices than those of their competitors, often focusing on discount or budget items.
General Merchandise
A broad category of products that encompasses a wide variety of goods, often sold by large retail chains.
Low-income Customers
Individuals or households with minimal disposable income, representing a consumer segment that may require specifically tailored marketing approaches.
- Acknowledge the various retail models and their exclusive attributes.
- Absorb information on how off-price and discount retail operations are conducted.
Verified Answer
Learning Objectives
- Acknowledge the various retail models and their exclusive attributes.
- Absorb information on how off-price and discount retail operations are conducted.
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