Asked by Michael Williams on Jun 11, 2024
Verified
One risk to corporate social responsibility is that activities could be perceived as ______ versus benefiting society or the environment.
A) activism
B) cause-related
C) altruistic
D) promotionally motivated
Promotionally Motivated
Describes actions or strategies driven by the desire to promote or market a product, service, or brand to increase visibility and sales.
- Understand the strategic rewards and dangers involved in committing to Corporate Social Responsibility activities.
Verified Answer
NK
NITIN KUMARJun 15, 2024
Final Answer :
D
Explanation :
When corporate social responsibility is viewed as a promotional tool or a way to boost a company's reputation rather than a genuine desire to benefit society or the environment, it runs the risk of being perceived as disingenuous or even manipulative. This can lead to skepticism and loss of trust from consumers and stakeholders.
Learning Objectives
- Understand the strategic rewards and dangers involved in committing to Corporate Social Responsibility activities.
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