People tend to make different decisions when they focus on what they might gain from an action rather than what they might lose. This is an effect of __________

A) framing.
B) availability.
C) representativeness.
D) additive decision making.

Framing

The way information or issues are presented and the effect this presentation has on perception and decision-making.

Availability

In psychology, it refers to the ease with which a particular thought or memory can be accessed from memory, often influencing judgments and decision-making.

Representativeness

A cognitive heuristic where an individual categorizes a situation based on how similar it is to the typical case or to their standard representation of such a case.