Asked by Irell Banks on Sep 26, 2024
Personality,attitudes,lifestyle and other psychological characteristics of an audience are known as what?
A) Demographics
B) Target market
C) Culture
D) Psychographics
E) Attributes
Psychographics
The study and classification of people according to their attitudes, aspirations, and other psychological criteria, especially in market research.
Psychological Characteristics
Traits or attributes related to an individual's mental and emotional tendencies, including personality, attitudes, and mental abilities.
Personality
Personality refers to the combination of characteristics or qualities that form an individual's distinctive character.
- Acknowledge the necessity of examining an audience in persuasive communication, considering their demographic and psychographic characteristics.
Learning Objectives
- Acknowledge the necessity of examining an audience in persuasive communication, considering their demographic and psychographic characteristics.
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