Asked by Kevin Starrett on Jun 15, 2024
Verified
Qualtrics, SurveyMonkey, and Zoomerang are examples of
A) online survey software.
B) biometric data companies.
C) data warehouses.
D) syndicated data companies.
E) focus group programs.
Online Survey Software
Tools or platforms used to create, distribute, and analyze surveys via the internet, facilitating easier collection of data from respondents.
- Understand the function of technology and software within contemporary marketing research.
Verified Answer
FK
Faisal KayaniJun 15, 2024
Final Answer :
A
Explanation :
Qualtrics, SurveyMonkey, and Zoomerang are all online survey software companies that provide a platform for creating and distributing surveys to collect data from respondents.
Learning Objectives
- Understand the function of technology and software within contemporary marketing research.