Regardless of their sexual orientation, how are heterosexual men and women different in terms of their attitudes toward love and sex?

Men are more likely to separate love and sex than women. A factor that some heterosexual men see as evidence of sexual interest and intensity in the context of a romantic relationship is assertive, forceful, and even aggressive behavior on the part of the woman. Rather than viewing this behavior as inappropriate or threatening, men more often find it to be desirable. This contrasts with the perceptions of some heterosexual women, who more often perceive forceful behavior by men as related to power; these overtures may seem threatening and dangerous rather than sexually arousing.