Asked by Jasmine Abunaim on Apr 24, 2024
Verified
Rolex's strategy is ________.
A) cost leader
B) differentiation
C) innovation
D) operational effectiveness
Differentiation
The process of distinguishing a product or service from others in the market to make it more attractive to a particular target market.
- Comprehend the fundamental approaches businesses can utilize to gain a competitive edge.
Verified Answer
UB
Utkarsh Bhargav7 days ago
Final Answer :
B
Explanation :
Rolex's strategy is focused on differentiation, emphasizing the unique quality, prestige, and craftsmanship of its watches to stand out in the luxury market.
Learning Objectives
- Comprehend the fundamental approaches businesses can utilize to gain a competitive edge.
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