Rose does not like jazz music, whereas her husband loves it. She goes out a few nights with him to listen to jazz performances and finds herself learning to like the music despite her previous negative attitude. This change can best be explained by____.

A) attitude polarization
B) mere exposure effect
C) affective forecasting
D) excitation transfer

Question

Kiran Deep Sahota · Accepted Answer

Final Answer : B, Explanation :  The mere exposure effect explains how repeated exposure to a stimulus (in this case, jazz music) can increase a person's preference for it, even if they initially had a negative attitude towards it.

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