Self-presentation theory (SPT)refers to a theory of causation,a model for guiding clinical intervention as well as a heuristic device for organizing and giving order to a wide range of unrelated research.

Self-Presentation Theory (SPT)

A theory proposing that people will attempt to control the perceptions of themselves by others through manipulation of their own self-presentation or behavior in social contexts.

Clinical Intervention

A strategic action or procedure conducted in a clinical setting aimed at modifying behavior, improving health, or treating psychological disorders.

Heuristic Device

A mental shortcut or rule of thumb that simplifies decision making by allowing individuals to solve problems and make judgments quickly and efficiently.