Slotting allowances are used toA) encourage manufacturers to minimize packaging.B) entice customers to buy products in bulk quantities.C) ensure products are preferentially displayed by the retailer.D) encourage retailers to pay invoices on time.E) encourage more frequent delivery of products.

Question

Valeria Navarrete · Accepted Answer

Final Answer : C, Explanation :  Slotting allowances are fees paid by manufacturers to retailers to secure shelf space for their products, ensuring that their products are preferentially displayed or positioned in the store.

Slotting allowances are used to

A) encourage manufacturers to minimize packaging.
B) entice customers to buy products in bulk quantities.
C) ensure products are preferentially displayed by the retailer.
D) encourage retailers to pay invoices on time.
E) encourage more frequent delivery of products.

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Learning Objectives

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