Asked by Fatihah Masri on May 23, 2024
Verified
Supermarkets collect information about individual customers through their use of loyalty cards, and then analyze the data to look for patterns in purchases. This is an example of
A) data mining.
B) data recovery.
C) data entry.
D) data analysis.
E) data modeling.
Data Mining
The process of analyzing large datasets to discover patterns, trends, and relationships that can inform decision-making.
Loyalty Cards
Tools used by businesses to reward customers for their repeated business, often with discounts, points, or benefits.
Information Analysis
The process of examining data sets in order to draw conclusions about the information they contain, often with the aid of specialized systems and software.
- Identify the importance of data mining and big data in unearthing patterns in consumer behavior and elevating business approaches.
Verified Answer
Learning Objectives
- Identify the importance of data mining and big data in unearthing patterns in consumer behavior and elevating business approaches.
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