The first stage in Lewin's change model is ______, which requires explaining the rationale for change, breaking down the status quo, challenging existing beliefs, and understanding how starting a new path is essential for the company's survival.

Lewin's Change Model

A framework for managing change in organizations, consisting of three stages: unfreezing, changing, and refreezing.

Status Quo

The current situation or the existing state of affairs, often used in the context of maintaining the same conditions without change.

Rationale

The underlying reason or explanation for something, often presented as a logical argument.