Asked by Khurram Khalid on Jul 29, 2024
Verified
The formula presentation method is more structured compared to the canned sales presentation method.
Formula Presentation Method
A structured approach to sales presentations that follows a set pattern or formula.
Canned Sales Presentation
A pre-prepared sales pitch intended to be applicable in a wide range of sales situations.
- Determine the attributes and fittingness of the formula approach in sales presentations.
- Discern the discrepancies between different sales presentation strategies.
Verified Answer
ZK
Zybrea KnightAug 02, 2024
Final Answer :
False
Explanation :
The formula presentation is similar to the memorized method. However, with the formula method, the salesperson follows a less structured, general outline in making a presentation, allowing more flexibility and less direction.
Learning Objectives
- Determine the attributes and fittingness of the formula approach in sales presentations.
- Discern the discrepancies between different sales presentation strategies.
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