Asked by Angel Lopez on Jul 07, 2024
Verified
The more that Edward sees Bella on campus,the more positive his attitude becomes toward her.Edward's attitude is becoming more positive with every encounter because of
A) the mere exposure effect.
B) attitude accessibility.
C) cognitive dissonance.
D) the elaboration likelihood model.
Mere Exposure Effect
The mere exposure effect is a psychological phenomenon where individuals develop a preference for things merely because they are familiar with them.
Attitude Accessibility
Ease or difficulty of retrieving an attitude from memory.
Cognitive Dissonance
A psychological discomfort experienced when holding two or more conflicting beliefs, values, or attitudes, often leading to changes in beliefs or behaviors to reduce the dissonance.
- Examine the mere exposure effect and its influence on shaping attitudes and preferences.
Verified Answer
Learning Objectives
- Examine the mere exposure effect and its influence on shaping attitudes and preferences.
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