The process of salespeople creating blogs and other online sources to draw customers in and generate leads is a process known as

A) telemarketing.
B) inbound marketing.
C) target marketing.
D) test marketing.
E) team selling.

The process of salespeople creating blogs and other online sources to draw customers in and generate leads is known as inbound marketing. It involves creating valuable content that attracts potential customers and establishes the salesperson as a thought leader in their industry. Telemarketing refers to the practice of making outbound calls to potential customers. Target marketing involves identifying the specific audience that a product or service is intended for. Test marketing involves introducing a product in a limited market to gauge its potential success. Team selling involves a group of salespeople working together to close a sale.