Asked by Brittney Buchanon on Jul 23, 2024
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To be successful, open innovation requires an identity shift by in-house R&D and creative employees.
Identity Shift
A process by which an individual's self-perception and presentation to others change, often due to new experiences or roles.
Open Innovation
A business management model that encourages companies to acquire external ideas and internal inventions to accelerate innovation and market adoption.
In-house R&D
Research and Development activities carried out within an organization, as opposed to outsourcing or external collaborations.
- Become familiar with open innovation and the essential conditions required for its success.
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Learning Objectives
- Become familiar with open innovation and the essential conditions required for its success.
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