Asked by Alyssa Noriega on Apr 25, 2024
Verified
Todd, a sales representative for a textbook publisher, knows the name and direct line of each client's administrative assistant. Which type of software system most likely helps Todd keep track of this information?
A) GIS
B) POP
C) Inventory management
D) CRM
E) Calendar management
CRM
Stands for Customer Relationship Management; a technology for managing a company's relationships and interactions with current and potential customers.
Inventory Management
The process of ordering, storing, and using a company's inventory, including the management of raw materials, components, and finished products.
Calendar Management
Scheduling appointments, telephone calls, or “to-do” lists.
- Understand the role and significance of Customer Relationship Management (CRM) systems in preserving client data and overseeing sales interactions.
Verified Answer
Learning Objectives
- Understand the role and significance of Customer Relationship Management (CRM) systems in preserving client data and overseeing sales interactions.
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