Asked by Hamzah Skaik on Sep 22, 2024
Verified
Using "teasers" in electronic media as a way to pull readers or listeners into a story or other document is
A) unethical and should always be avoided.
B) appropriate only when large purchases are not involved.
C) acceptable,as long as the payoff is valuable and legitimate.
D) never appropriate for microblogging sites.
Electronic Media
Refers to media that utilize electronics or electromechanical energy for the end-user to access the content.
Teasers
Short, intriguing messages designed to spark curiosity or interest, often used in marketing or promotional materials.
- Understand the ethical considerations in using digital media for marketing and engagement.
Verified Answer
LC
Linh Chi Nguy?n3 days ago
Final Answer :
C
Explanation :
Using teasers is acceptable as long as the ultimate payoff is valuable and legitimate. This can create interest and engagement for the audience, as long as it is not misleading or deceptive.
Learning Objectives
- Understand the ethical considerations in using digital media for marketing and engagement.
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