Asked by Chelsea Garcia-Perez on May 22, 2024
Verified
What are the five communication mediums that a buyer uses to send nonverbal signals? Why should salespeople recognize such signals?
Nonverbal Signals
Forms of communication without words, such as gestures, facial expressions, and body language, which can convey emotions and intentions.
Communication Mediums
The various channels or technologies used to convey information or messages between people.
- Identify the significance of nonverbal behavior in successful sales communication.
- Understand the role of communication mediums in sales.
Verified Answer
MB
Maddie BirckheadMay 24, 2024
Final Answer :
The five communication modes are body angle, facial expression, arm movement or position, hand movements or position, and leg position. Salespeople can determine through nonverbal signals whether a prospect is interested or not and make sales presentation adjustments accordingly.
Learning Objectives
- Identify the significance of nonverbal behavior in successful sales communication.
- Understand the role of communication mediums in sales.